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Onitsuka Tiger

Onitsuka Tiger Sneakers

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Brands | Onitsuka Tiger

The First Onitsuka Tiger shoe was created in 1949 by Kihachiro Onitsuka in his Kobe, Japan living room. His mission was to promote health through sports in Japanese youth culture. Onitsuka’s breakthrough innovations in all his designs were inspired by his own personal experiences and lead to the iconic shoe stripes still associated with premium performance in the sporting world to this day. The legend continues to thrive as a lifestyle brand; mixing Japanese heritage and modern trends in classic silhouettes and new styles.