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Volume up for our Spring/Summer 23 campaign
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Our SS 23 campaign focuses on movements and their ability to help us express ourselves and let our creativity shine bright. Inspired by dance, cool music and a hint of throwback vibes, get ready because LB is shaking things up!
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This season, we’re throwing it wayyy back. So get your old CD’S out, turn up the volume and let yourself dance freely cause you’re the life and “sole” of the party!
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Is it us or it’s gettin’ hot in here? Summer has definitely arrived and it makes us want to dance! From groovy beats to pop classics, it’s time to show us your best moves. So snag a pair of sneaks cause you really don’t want to miss this party.
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Credits
Creative Direction: Super Bonjour
Production: Station Service
Photo, video : Gérardo Alcaine Assist: Zion Lipstein-Saffer, Will Cole, Tom Berthelot, Xavier Hudon MacdonaldandKalden Dhatsenpa
Editing : Gérardo Alcaine
Styling: Farah Benosman Assist: Indiana Sweeney and Sarah Sweeney
Set Design: Mylène Chabrol Assist: Marie-Claude Lepiez, Jonathan Legeault and Dominique Legeault
H&M: Mayillah
Talents: Lou-Anne Rousseau, Mukoma Nshinga, Lauri-Ann Lauzon and Amir Belkhir
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