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New Balance

New Balance Sneakers

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Brands | New Balance

It all started in the early 1900’s in Boston when Williams J. Riley was determined to help people by making shoes with arch support for a better feel. Today, New Balance shoes are some of the most comfortable and long-lasting shoes in existence, making the company a leader in global athletic products. With classic models like the 420, 998, 999 and 1500, New Balance remains popular in the sneaker world.

Are New Balance shoes machine washable?

We do not recommend putting your New Balance shoes in the washing machine as it can damage the shape and colour. Follow the following steps for the best cleaning results:

1. Start by removing the laces.

2. Place your shoes in a bowl of lukewarm water and mild soap.

3. Using a damp cloth or a gentle brush, rinse away dirt under running water.

4. Let them air dry by adding paper or a towel inside to help them keep their shape.

For advice on which type of soap to use, come see us at one of our store locations, we would be glad to help!

How old is New Balance?

New Balance was founded in 1906 in Boston under the original name of New Balance Arch Support Company and is now associated with New Balance Athletics Inc. It has been around for 115 years!

How to lace New Balance 990?

There are so many simple and fun ways to lace New Balances from a classic criss-cross to a straight bar but as comfort is a key feature to New Balances, make sure the way you do it will properly support your foot.

Where can I buy New Balance?

Little Burgundy carries a curated selection of the best New Balance styles in many colorways from the 990 to the 996 silhouettes. Come check out our collection at one of our store locations across Canada or right here on our website!

Does New Balance run small or big?

New Balance shoes are true to size and are made to fit perfectly on the first try, meaning no need to be broken in. The fit can differ slightly as the width varies between styles. To make sure you choose the perfect fit, come try on a pair at one of our Little Burgundy store locations across Canada!

Which New Balance styles are made in the USA?

New Balance is one of the only athletic shoe manufacturers still making a portion of their shoes in the USA, employing thousands of local workers at their five facilities in Maine and Massachusetts. The 990 and 991 styles are the most popular silhouettes made in the USA.